Lower Your Voice to Persuade

Lower Your Voice to Persuade

Top of Mind with Julie Rose

French and UK Elections, Corporate Apologies, Cyber-Bullying

Episode: French and UK Elections, Corporate Apologies, Cyber-Bullying

  • Jun 22, 2017 11:00 pm
  • 18:17 mins

(originally aired July 27, 2016) Guest: Joey Cheng, PhD, Assistant Professor of Psychology, University of Illinois at Urbana-Champaign Next time you’re in an argument, don’t raise your voice. Instead, deepen your pitch. A study out of the University of Illinois shows people who deepen their voice during a debate are more persuasive.