Lower Your Voice to Persuade
Top of Mind with Julie Rose - Radio Archive, Episode 579 , Segment 5
Episode: French and UK Elections, Corporate Apologies, Cyber-Bullying
- Jun 22, 2017 11:00 pm
- 18:17 mins
(originally aired July 27, 2016) Guest: Joey Cheng, PhD, Assistant Professor of Psychology, University of Illinois at Urbana-Champaign Next time you’re in an argument, don’t raise your voice. Instead, deepen your pitch. A study out of the University of Illinois shows people who deepen their voice during a debate are more persuasive.