Trust is Genetic,Distrust is NotTop of Mind with Julie Rose • Season 1, Episode 603, Segment 3
Jul 26, 2017 • 9m
Guest: Martin Reimann, PhD, Assistant Professor of Marketing, University of Arizona
You know somebody who’s really trusting, don’t you? Where does that come from? Is it genetics? Or maybe they’ve never been disappointed or betrayed by someone? That seems unlikely. Research looking at levels of trust and distrust in pairs of twins offers some intriguing answers.