Better Traffic Signs

Better Traffic SignsTop of Mind with Julie Rose • Season 1, Episode 13, Segment 5

Feb 25, 2015 • 16m

(1:14:17) Guest: Ryan Elder, BYU Marriott School of Management Professor Picture the standard crosswalk sign on roads here in the U.S. It’s the yellow one, usually shaped like a house with the black stick figure on it. The figure looks like it’s kind of ambling along, right? Well, that may be limiting the sign’s effectiveness. Apparently, more dynamic street sign images work better.

Other Segments

Kino Border InitiativeFeb 25, 201519mGuest: Reverend Sean Carroll, Executive Director of the Kino Border Initiative

Guest: Reverend Sean Carroll, Executive Director of the Kino Border Initiative

Super JournalistFeb 25, 201520mGuest: Lewis DVorkin, Chief Product Officer at Forbes Media In 2013, the Pew Research Center says 82% of Americans got news on a desktop or laptop and more than had said they received news on a mobile device. Many young people get their news almost exclusively from what shows up from friends and sponsors on Facebook or Twitter feeds. This shifts in news consumption is helping usher in a new role for journalists. “I have always believed that the mission of journalism is to inform,” says DVorkin. “If they’re going to understand their audience they need to understand what the audience consumes and how they consume their stories,” says DVorkin on journalists. “Today’s most successful journalists,” says DVorkin “will be the most knowledgeable about a specific category.”

Guest: Lewis DVorkin, Chief Product Officer at Forbes Media In 2013, the Pew Research Center says 82% of Americans got news on a desktop or laptop and more than had said they received news on a mobile device. Many young people get their news almost exclusively from what shows up from friends and sponsors on Facebook or Twitter feeds. This shifts in news consumption is helping usher in a new role for journalists. “I have always believed that the mission of journalism is to inform,” says DVorkin. “If they’re going to understand their audience they need to understand what the audience consumes and how they consume their stories,” says DVorkin on journalists. “Today’s most successful journalists,” says DVorkin “will be the most knowledgeable about a specific category.”

Turning CO2 to RockFeb 25, 201511mGuest: Pete McGrail, Research Fellow at Northwest National Laboratory

Guest: Pete McGrail, Research Fellow at Northwest National Laboratory

Declaration of IndependenceFeb 25, 201523mGuest: Grant Madsen, BYU History Professor This is the weekly appointment we have with BYU history professor Grant Madsen who shares insights with us as he teaches an introductory American History course this semester. Each week brings a new lecture topic and a deeper understanding of how our nation was founded.

Guest: Grant Madsen, BYU History Professor This is the weekly appointment we have with BYU history professor Grant Madsen who shares insights with us as he teaches an introductory American History course this semester. Each week brings a new lecture topic and a deeper understanding of how our nation was founded.

IslamFeb 25, 201513mGuest: Shadman Bashir, Professor of Law and International Relations at Dixie State University Shadman Bashir is a native of the city of Peshawar in northwestern Pakistan. He’s a practicing Muslim and an attorney trained in a mix of English, Islamic, and U.S. law. Bashir recently visited BYU to do something he finds himself doing a lot of these days—explaining what Islam is and what it isn’t. He says it’s not just Westerners who get it wrong, but even people in predominantly Muslim countries misunderstand Islam. They see it as a single monolith—like a rock face with a single way to be Muslim and a single interpretation of Islamic belief.

Guest: Shadman Bashir, Professor of Law and International Relations at Dixie State University Shadman Bashir is a native of the city of Peshawar in northwestern Pakistan. He’s a practicing Muslim and an attorney trained in a mix of English, Islamic, and U.S. law. Bashir recently visited BYU to do something he finds himself doing a lot of these days—explaining what Islam is and what it isn’t. He says it’s not just Westerners who get it wrong, but even people in predominantly Muslim countries misunderstand Islam. They see it as a single monolith—like a rock face with a single way to be Muslim and a single interpretation of Islamic belief.