Advantages of Being Epicurean

Advantages of Being Epicurean

Top of Mind with Julie Rose

Gender Pricing, Foodies, Gender Gap, False Crime Confessions

Episode: Gender Pricing, Foodies, Gender Gap, False Crime Confessions

  • Jan 6, 2016 10:00 pm
  • 18:33 mins

Guest: Yann Cornil, PhD, Assistant Professor of Marketing at the University of British Columbia Sauder School of Business Research into epicureans who so intensely appreciate fine food finds they are not more likely to be overweight. Rather, it’s the antagonistic relationship to food as a guilty pleasure we hate to admit but can’t resist - that’s the kind of eating likely to cause weight gain.

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