Makena Bauss - Vote With Our Wallets

Makena Bauss - Vote With Our Wallets

The Matt Townsend Show - Season 1, Episode 1330 , Segment 3

Episode: Adulthood for Beginners, Daydreaming Benefits, Mortality Mood

  • Oct 25, 2017 4:00 pm
  • 23:35 mins

When a company makes a mistake sometimes people try to respond with a boycott. That type of protest can require people to "vote with their wallets". The boycott doesn't always work because people have a tendency to voice their dissatisfaction with a company's behavior but don't always follow through when it comes to action. Why is that? Producer Makena Bauss share some research that tries to explain.

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