How Amazon Innovates

How Amazon Innovates

Top of Mind with Julie Rose - Season 1, Episode 724 , Segment 2

How Americans Judge Tax Reform, How Amazon Innovates, Voices from the Bayou

Episode: How Americans Judge Tax Reform, How Amazon Innovates, Voices from the Bayou

  • Jan 12, 2018
  • 19:51 mins

Guest: Jeff Dyer, PhD, Professor of Strategy, Marriott School of Business, Brigham Young University When Jeff Bezos gave his company the confident name of “Amazon” over 20 years ago, he obviously intended to be more than just an online bookseller. And he was right. Amazon can now deliver just about anything you need to your home or to your screen. It has the Kindle device and the new smart assistant, Alexa. How does Amazon come up with so many successful new ideas?