Makena Bauss - Fatberg Fuel

Makena Bauss - Fatberg Fuel

The Matt Townsend Show - Season 1, Episode 1316 , Segment 3

Episode: Eating Habits on the Brain, Take a Photo Throw It Out, Approval

  • Oct 9, 2017 4:00 pm
  • 22:22 mins

Fatberg's are a plague on the sewer systems of the world. Cities like London, Dublin, and New York are struggling with the masses of congealed cooking oils and other items found in sewers blocking the pipes. Makena explains how in England researchers are trying to recover the cooking oil and make a fuel source.

Other Segments

Take a Photo and Let it Go

22 MINS

Karen Page Winterich, Ph.D., is a Frank and Mary Smeal Research Fellow and Associate Professor of Marketing at the Pennsylvania State University. Winterich conducts research in the area of consumer behavior, with specific interests in the effects of consumer identities and emotions on consumer judgments and decision-making. Her research focuses on examining the effect of cultural and moral identities on charitable giving and brand evaluations as well as the impact of emotions on consumer decisions and consumption. Sometimes it can be difficult for us to let go of our material possessions especially if there is sentimental value attached to it. Nobody wants a house full of cluttered items we haven’t used in years but at the same time, we don’t want to, get rid of them

Karen Page Winterich, Ph.D., is a Frank and Mary Smeal Research Fellow and Associate Professor of Marketing at the Pennsylvania State University. Winterich conducts research in the area of consumer behavior, with specific interests in the effects of consumer identities and emotions on consumer judgments and decision-making. Her research focuses on examining the effect of cultural and moral identities on charitable giving and brand evaluations as well as the impact of emotions on consumer decisions and consumption. Sometimes it can be difficult for us to let go of our material possessions especially if there is sentimental value attached to it. Nobody wants a house full of cluttered items we haven’t used in years but at the same time, we don’t want to, get rid of them