Crowdfunding Favors Female Entrepreneurs
Top of Mind with Julie Rose - Radio Archive, Episode 851 , Segment 6
Episode: Opioid Misconceptions, Electric Scooters, Faith and Gang Violence
- Jul 9, 2018 11:00 pm
- 20:44 mins
Guest: Michael Johnson, PhD, Assistant Professor of Management, Louisiana State University The key to turning a great idea into a successful company – is money. And in the world of tech startups, men have a proven advantage getting venture capitalists to invest. Women entrepreneurs are even told to downplay their feminine side if they hope to get funding. But in the world of crowdfunding on sites like Kickstarter, the exact opposite seems to be true.